Front lit channel letters use lights to illuminate the face of the letters. This is done with a translucent acrylic face and lights that shine from within the letter itself. Front lit channel letters are the most common type of channel letter and they draw attention during the day or night.
Reverse lit channel letter signs are mounted away from the wall, causing the light to form a halo effect behind the sign. The distance from the sign to the wall they’re mounted on enables the halo of illumination around each individual character, helping the reverse lit channel letters to stand out.
While channel letter signs have typically been illuminated with neon lighting, the past few years have seen an increase in LED lighting as an illumination source. Not only are LED channel signs more energy efficient, lower maintenance and have a lower voltage than neon-lit ones, their lightweight design nearly eliminates breakage.
A channel letter logo box is paired with typical channel letter signage, and it can even display a catchy tagline. Logo boxes can be contoured to any shape and are generally illuminated by LED lighting, giving your customer more options, possibilities, and punch.
Channel letter signs are an impactful signage choice. They are 3-D letter signs that are dynamic, eye-catching, and sure to attract customers to your client’s store. The letters are bold, individually-lit, and individually-built to ensure the most visibility.
Channel letter faces are exposed or open to place neon or LED l